Build a company investors trust, before you can afford a full C-suite
We find, vet and embed senior operators who have built companies through funding cycles like this one. They add structure without slowing you down and show investors that every rupiah is being managed with care.
Where Jakarta startups run short of leadership
Since the funding correction, investors want discipline earlier. Leadership gaps tend to show at each stage:
Pre-seed: founders cover everything
Finance, operations, product and sales all sit with two or three people, and every rupiah of runway has to justify itself.
Seed: the cracks show
The team is growing and product-market fit is close, but reporting trails what Indonesian investors now expect and sales still depend on the founders.
Post-seed: profitability questions
Investors ask for a path to break-even, reporting and a commercial engine, well before the business can afford a permanent executive team.
Before Series A: proving the model
The data room has to show unit economics that work, and the leadership team has to convince investors it can run a bigger company.
We match a senior operator to the stage you are at and keep our governance around the engagement as you move to the next one.
Who this is for, and who it is not
Best for
- Founders wearing every hat with no senior cover where it matters most
- Pre-seed to pre-Series A companies that need structure before they can fund it
- Teams that need investor-grade finance, reporting or operations at speed
- Startups scaling headcount faster than their processes can hold
- Founders who want to protect the cap table while adding senior leadership
Not for
- An idea with no product or traction to build structure around yet
- A role a capable full-time hire is already ready to own
- Founders looking to outsource a function rather than lead it
- A single deliverable an agency or contractor could hand back
A careful match, then support
Executive search for founders, done fractionally: senior leadership in proportion to the stage, with a collective behind it.
Speed without shortcuts
Typically two to three weeks from brief to an embedded operator. If timing is tight, raise it on the first call and we will be candid about it.
Matched for the Indonesian funding market
We search for operators who have worked with Indonesian and regional venture investors and know what diligence looks like now, where your brief needs it.
Credibility in a disciplined market
Indonesian investors now want a credible path to profitability before they commit. A fractional CFO who builds a model grounded in real unit economics makes that conversation easier.
Colleagues across the collective
Your CFO can test cloud costs with one of our CTOs, and your CMO can check the go-to-market with a COO who has run distribution. One engagement, many perspectives.
Grow the team in steps
Add a COO when operations get complex, or a CMO when acquisition needs to scale beyond Java, without a reorganisation.
From first call to embedded operator
We move at startup speed.
Tell us your stage
Where are you in the journey? What are the gaps? What does the next 90 days need to deliver?
We match the right operator
From our vetted collective, we introduce the fractional executive matched to your stage, sector, and culture.
Embedded within weeks
Your fractional embeds with your team, begins the scoped work, and operates with real accountability.
Scale the stack
As you grow, add further specialists from the collective. We coordinate them so they work as a coherent team.
Which leader for your stage
The gap that slows a startup changes as it grows. Here is where most founders feel it first, and who owns it.
Which senior operator does your startup need first?
That depends on your stage and the gap that costs you most today.
Our operators have built and scaled at
